Net Promoter Score (NPS)

Net Promoter Score (NPS) is a customer loyalty metric that measures the willingness of customers to recommend a company's products or services to others. It is calculated by subtracting the percentage of detractors (customers who would not recommend the company) from the percentage of promoters (customers who would recommend the company) and is expressed as a score between -100 and 100. NPS is widely used in business as a way to gauge customer satisfaction and loyalty, and to identify areas for improvement. It is often used in conjunction with other customer feedback metrics and data analysis techniques to gain a more complete understanding of customer behavior and preferences.

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Net Promoter Score (NPS)

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